Citizenship
Red Ventures believes it has a responsibility to leave a positive, lasting impact on the world.
In 2006, we added a new "business" to our portfolio of direct marketing companies - a nonprofit organization called Lives Linked. The vision of Lives Linked is to do our part to reduce world poverty by improving the current living conditions and long-term prospects of children living in desperate circumstances around the world. The goal for this organization is to connect orphaned children in Third World countries with sponsors in developed nations.
Red Ventures is using its expertise in Internet technology and marketing to develop an online platform to revolutionize the way sponsors connect with children. The mission is to minimize language barriers, cultural differences and distance to create deep, meaningful, lasting relationships between sponsors and children.
Through Lives Linked, Red Ventures hopes to build one small bridge at a time between children in need and generosity from the compassionate hearts of those more fortunate.
Visit the Lives Linked site at www.liveslinked.org.