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Careers / Positions Director of Integrated Marketing, MYMOVE

Charlotte, NCNew York, NY
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Our goal is to listen, engage, and activate voices across Red Ventures to ensure that all identity groups and perspectives are represented in our work. Our aspiration is to have diverse teams at every level of the company, and we seek candidates who bring unique personal experiences, curiosity and an eagerness to embrace diversity, equity, and inclusion.

At a Glance

Red Ventures Home (RV Home) is dedicated to helping consumers identify, assess and purchase relevant services and products for their home. We are the #1 home movers business in America and our consumer audience consists of more than 85M visitors a year, focused on key life-stage events such as moving or switching. To support our exciting business growth, we are actively recruiting a Director of Integrated Marketing to join the account team at Red Ventures (RV), with a focus on MY MOVE.

What You'll Do

  • Ideation and development of integrated marketing proposals that focus on positioning MYMOVE as the leading resource to capture mover audiences and communicating the value of MYMOVE products and programs
  • Customizing general presentations, pitch decks, and market research to position MYMOVE as the authoritative resource for clients seeking to connect with a mover audience
  • Lead brainstorming sessions with account teams and other cross-functional partners to create integrated strategies designed to drive scalable advertising revenue
  • Support and collaborate with account team to create client-specific presentations and attend client meetings as needed
  • Conceptualize, develop, and oversee the ideation and activation partner-specific cross-platform programs 
  • Develop custom content and sponsorship opportunities to grow new sources of revenue
  • Set and align on key success metrics for all integrated programs and ensure KPIs are achieved
  • Analyze and report on effectiveness and results of Integrated Marketing Programs, use insights gathered to optimize performance
  • Create and manage sell-sheet, case study, and recap templates and process

What We're Looking For

  • Minimum 6+ years marketing experience 
  • Experience in developing compelling integrated marketing programs intended for advertising partners
  • Strong knowledge of current digital, social, and mobile advertising platforms and branded content
  • Proficiency with Google Suite, Microsoft Word, Excel, PowerPoint
  • Excellent communication and organizational skills
  • Ability to present to internal and external stakeholders
  • Ability to manage multiple projects and prioritize workload in a fast-paced environment
  • Ability to work independently as well as cross functionally
  • Ability to build and support a collaborative and high-functioning team
  • Strong copywriting skills

Join a team that helps millions of people save money every year during one of life’s most expensive experiences: Moving. MYMOVE is an exclusive partner of the USPS which helps facilitate the official Change of Address process, connecting movers with awesome deals and connecting brands with people who are ready to buy. We’re looking for account managers, business analysts, print designers, and other talented teammates to help us continue growing our brand.

Learn More about MYMOVE

Covid 19 Vaccine Requirement: Unless otherwise prohibited by law, if a candidate is successful and a conditional job offer is made, the candidate then will be required to submit proof of a full vaccination series against COVID-19. Requests for reasonable accommodations on the basis of disability, pregnancy status, or religious belief will be considered on an individualized basis.

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