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Careers / Positions Senior Analyst, Performance - Healthline

New York, NY
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Red Ventures logo

Our goal is to listen, engage, and activate voices across Red Ventures to ensure that all identity groups and perspectives are represented in our work. Our aspiration is to have diverse teams at every level of the company, and we seek candidates who bring unique personal experiences, curiosity and an eagerness to embrace diversity, equity, and inclusion.

At a Glance

The Performance Team is within the Direct Ad Sales group at Healthline. We're responsible for driving Healthline's growth through monitoring, evaluating, and optimizing against data to remain a best in class performer. We love data, enjoy solving problems, are solution oriented, and have a fun time getting there.

As a Sr. Analyst on the team, you will be responsible for client reporting and providing actionable insights to drive success and to prove the effectiveness of our client programs while closely collaborating with internal and external stakeholders.

If you have a passion for digital analytics, storytelling through data across an array of programs and tactics, this could be the ideal opportunity for you.

What You'll Do

  • Develop client reports via Data Studio/Tableau and other custom reports based on media metrics, goals and KPIs (including managing, maintaining and providing ongoing reports to clients)
  • Work extensively with data sets from a variety of data sources (DCM, GAM, Google Analytics, comScore, Crossix, IQVIA) to ensure the timely adjustment/optimization of campaigns while providing actionable insights and recommendation to clients
  • Collaborate closely with multiple teams to develop strategies for scaled display media programs and 1P data product offerings
  • Develop ad hoc reports and analysis from google analytics, DCM/GAM and other analytics platforms data as needed
  • Prescriptive/predictive analytics leveraging 1P data as well as 3rd Party Advanced Analytics data from IQVIA, Crossix, comScore and Symphony

What We're Looking For

  • 3+ years of experience in a professional environment; in media, analytics, data science, advertising, or digital
  • Understanding of basic digital marketing/media concepts & media math
  • Experience with mathematics, or statistics
  • Experience in cleaning, manipulating large data sets, and building models for data analyses and forecasting using R, SQL, Regression and Correlation Models, Scenario Analysis, ROI calculations. Basic knowledge of programming code is a plus
  • Proven track record collaborating across functions to drive results
  • Use of Google Analytics, DCM, GAM, Segment, JW Player, Teads or other analytic or data management platforms
  • Strong analytics and computer skills (MS Excel, Word, PowerPoint)
  • Familiarity with Tableau, Data Studio or any other data visualization tools
Healthline logo

Join the world’s fastest-growing digital health platform, with a global audience of hundreds of millions of monthly readers. Healthline is one of the largest brands within the Red Ventures portfolio and includes prestigious digital properties such as Healthline.com, Medical News Today, PsychCentral, and Greatist. We’re looking for a wide range of talent to help us continue to build a stronger, healthier world.

Learn More about Healthline

Covid 19 Vaccine Requirement: Unless otherwise prohibited by law, if a candidate is successful and a conditional job offer is made, the candidate then will be required to submit proof of a full vaccination series against COVID-19. Requests for reasonable accommodations on the basis of disability, pregnancy status, or religious belief will be considered on an individualized basis.

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