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Careers / Positions Web Analyst, Red Digital

Charlotte, NC
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Our goal is to listen, engage, and activate voices across Red Ventures to ensure that all identity groups and perspectives are represented in our work. Our aspiration is to have diverse teams at every level of the company, and we seek candidates who bring unique personal experiences, curiosity and an eagerness to embrace diversity, equity, and inclusion.

At a Glance

You’ll join Red Digital, the AI-powered marketing solutions division of Red Ventures. Founded in 2020, the Red Digital team provides the best of both worlds – a true start-up environment with the backing of a large organization. We’re deeply integrated with some of the world’s most powerful brands, helping them to maximize their potential.

As a Web Analyst on the Red Digital team, you will be responsible for reporting metrics to internal and external stakeholders to assess insights, test, and make actionable recommendations. We are quickly growing our digital analyst teams to support our strategic partnerships. This position will work closely with cross-functional teams to ensure products, sites, or landing pages are optimized for the customer or user experience. 

What You’ll Do

  • This role will combine data with insights to inform creative, operational, and financial strategies for Red Digital operated websites and customer experiences.  
  • Analyze on-site performance against core KPIs that align with the broader business goals. 
  • Develop and implement testing initiatives and product features. 
  • Manage the development of user-centric features & flows to help streamline the customer experience and drive additional value to the business by optimizing onsite flow. 
  • Operate as an owner of the site, using data and a deep understanding of our users to identify areas to optimize, troubleshoot functionality, and work with others to develop solutions that enhance the experience and performance of the site. 
  • Work directly with Engineers and Creative teams to define features and create a site experience roadmap to bring your ideas to life 
  • Communicate timelines, goals, and performance to diverse audiences, including engineers, content writers, digital designers, fellow analysts, and senior leaders. 

What We Are Looking For

  • At least one year experience of digital operations, or experience in another analytically oriented discipline (eg., business, economics, statistics, math, finance, accounting)
  • Proficient in Excel. SQL knowledge a plus
  • Strong understanding statistical significance and robust test analysis
  • Demonstrated ability to synthesize data into actionable insights and communicate recommendations to leadership
  • Strong team player with ability to communicate effectively across functional teams to drive priorities, anticipate pitfalls, and raise issues before they become project blockers
  • Excellent organizational and communication skills
  • Passionate about understanding customer behavior and improving the quality of interactions
  • Desire to work hands-on in a performance-based, analytically driven, and fast-paced environment

How You’ll Grow

At Red Ventures, we believe in getting better every day. Our process includes upskilling talent into industry leaders through experience, opportunities, and constant learning. As a Red Ventures analyst, you’ll be supported by a team of top-notch teachers and mentors, continuing education opportunities, and training on new technologies. Red Digital provides a challenging and rewarding environment to build a foundation for a successful career.

If you’re still with us, we hope you’re excited about the prospect of joining the Red Digital team. Even if you don’t meet every single requirement, we encourage you to apply. Our interview process is designed to determine the right team placement for our candidates as we are looking for smart individuals to join our team, even if they don’t check every single box.

Who We Are

Founded in 2020, Red Digital is the AI-powered marketing services division of Red Ventures. We’re deeply integrated with some of the world’s biggest brands, enabling them to meet customers’ needs at every touchpoint, across digital channels, and with the right engagement mechanisms. The Red Digital team gets the best of both worlds – a true start-up environment with the backing of a large organization. If you’re looking for an accelerated growth environment, whereas bias to action and entrepreneurial spirit are key – this is the place for you. For more information about the Red Digital division please visit and to learn more about Red Ventures, please visit

We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program.

Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person's merit and qualifications. 

We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact


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Red Ventures is a portfolio of influential brands, digital platforms, and strategic partnerships. We’re made up of dozens of teams spanning multiple industries and geographies - all working together to help people make life’s most important decisions. Whether you’re looking for freedom to build new brands and businesses from the ground up, an opportunity to partner with brands who are already globally recognized, or a combination of both - this is a place where you can unlock substantial experience and even make entire career shifts, all within one organization.

Learn More about Red Ventures

Covid 19 Vaccine Requirement: Unless otherwise prohibited by law, if a candidate is successful and a conditional job offer is made, the candidate then will be required to submit proof of a full vaccination series against COVID-19. Requests for reasonable accommodations on the basis of disability, pregnancy status, or religious belief will be considered on an individualized basis.

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