Outreach Associate

Outreach Associate
Charlotte, NC

The Opportunity: 

We are actively recruiting a Search Engine Optimization (SEO) Outreach Associate. This individual will join our SEO team to create and implement effective strategies to increase organic site traffic and rankings. This position requires a creative thinker with strong communication skills who can develop and implement effective outreach campaigns for the brand.

General Responsibilities:

  • Conceptualize resource guides, articles and other online content that is specifically targeted to groups, audiences and websites we are looking to network with.
  • Conduct research to identify and outline audiences appropriate for our brand.
  • Create content outlines for the editorial team and vendors to communicate content needs.
  • Collaborate with writers, designers and the campaign execution team to see projects through to completion.
  • Forecast performance based on historical performance.
  • Participate in topical brainstorms, peer review and other collaborative group work to help build the overall caliber of our content strategy team.
  • Pitch content and successfully manage relationships with key strategic partners on highly influential websites in our vertical industries
  • Develop extensive, relevant prospect lists to contact in order to promote high value pages

Qualifications:

The ideal candidate for this role must:

  • Have 2-3 years of professional experience in both content and marketing (with an emphasis in SEO) OR a Bachelor’s degree in Public Relations, Marketing or Digital Marketing with substantial writing experience.
  • Be able to leverage both a creative mindset and analytical thinking to create results-driven web content for our Reviews.com brand.
  • Be able to juggle multiple projects at once while executing strong organizational and project management skills.
  • Solid marketing acumen, project management skills, and relationship management skills
  • Experience with writing and pitching compelling marketing content
  • Excellent persuasive communication skills, both verbal and written
  • SEO best practices knowledge
  • Bachelor’s degree with an emphasis in marketing, journalism, public relations or similar field - preferred, but not required

About Red Ventures:

Red Ventures is a multi-billion-dollar portfolio of digital companies that specializes in bringing consumers and brands together. Through bespoke technology, integrated digital commerce and sales, distinguished partnerships, data science and original content from the company’s proprietary brands and marketplaces, Red Ventures provides better end-to-end consumer experiences throughout the buying cycle.  Headquartered in the Charlotte metro area, Red Ventures has more than 3,600 employees globally in offices across the US, UK and Brazil.

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HEADQUARTERS
1101 Red Ventures Drive
Fort Mill, SC 29707
704.971.2300