Senior leaders at Red Ventures include former franchise business owners, serial entrepreneurs, international finance and marketing consultants, a TV executive, and even some RV home-grown talent.
Ric Elias is the co-founder and CEO of Red Ventures, a portfolio of digital companies headquartered in Charlotte, North Carolina. With over 3,000 employees in 10 North American offices, London, and Brazil, RV’s digital platform spans across many industries, including home services, financial services, healthcare, and education. Through its integrated marketplaces, Red Ventures enables consumers to connect seamlessly with brands and services.
Over the last 8 years, Red Ventures has compounded growth at over 30%. In 2010, General Atlantic made a strategic investment in the company, and in 2015 Silver Lake also joined as a shareholder. Ric has cultivated an award- winning and technology-centric company culture, ranking as one of Charlotte’s “Best Places to Work” for ten years in a row.
A native of Puerto Rico, Ric graduated from Boston College and earned his MBA from Harvard Business School. He co-founded Red Ventures in 2000, months before the dot-com bubble burst. The company weathered the storm; by 2007 it was ranked 4th on the Inc. 500 list. Ric’s leadership style has earned him noteworthy recognition; in 2011, he was named an Ernst & Young National Entrepreneur of the Year, and in 2016 he was inducted into the Carolinas Entrepreneur Hall of Fame.
In 2009, Ric survived Flight 1549, also known as the “Miracle on the Hudson,” an event which changed his life and led to his widely viewed TED Talk “3 Things I Learned While My Plane Crashed.” In 2019, he launched a podcast, “3 Things with Ric Elias,” where he shares conversations and insights with top business leaders, athletes, and remarkable guests.
In addition to being deeply committed to his family and Red Ventures, he is passionate about creating economic mobility opportunities for under- served groups who have the motivation and work ethic to succeed. Ric has founded and funded several growing nonprofit organizations including Road to Hire, an on-the-job tech training platform, Golden Door Scholars (GDS), which creates educational and career opportunities for high-performing undocumented students, LifeSports, an after-school athletics and life training program for at-risk youth, and Rebuild Puerto Rico, a nonprofit focused on long-term rebuilding efforts following Hurricane Maria.
Additionally, in 2018 Ric launched Forward787, a $100M social enterprise committed to building digital businesses based in Puerto Rico. The program will train and support hundreds of Puerto Rican professionals, fueling a new economic growth engine on the island.
Dan Feldstein is the Chief Marketing Officer and co-founder
of Red Ventures. Dan focuses on new marketing, new business
incubation and launch, and marketing innovation.
Dan co-founded Red Ventures in 2000, just days before the
dot-com bubble burst. The company weathered the storm and by
2007 it was ranked 4th on the Inc. 500 list. That same year,
the Charlotte Business Journal honored Dan as a Top 40 Under
40 Award Winner.
Prior to founding Red Ventures, Dan held a variety of
general management and senior marketing positions within CUC
International (later Cendant). His roles have included
general manager of Sidewalk.com, a joint venture between
Microsoft and Cendant, SVP, Marketing, for Cendant's
membership group; and general manager of Shoppers Advantage,
a $300MM online and catalog retailer.
Dan began his career with the global consulting firm Bain
& Company. He received his undergraduate degree from
Duke University and is also a graduate of the Wharton School
of Business, University of Pennsylvania.
Mark Brodsky joined the Red Ventures management team in
2003, bringing a wealth of financial and general management
He began his career at General Electric Co. in 1986 and in
that capacity met Ric Elias, founder of Red Ventures. After
GE, Mark held several executive positions at Merrill
International, where he was involved in large-scale
industrial project development. From 1999 to 2000, he worked
at Arthur D. Little as EVP, Finance & Development, and
in 2001 became CEO of ADL spin-off Nuvera Fuel Cells, based
in Boston and Milan, Italy.
Mark received his undergraduate degree in accounting from
Drexel University and is also a graduate of the Wharton
School of Business, University of Pennsylvania.
In 2009, Mark was named a finalist at the Charlotte Business
Journal’s CFO of the Year Awards.
Shannon has been with Red Ventures since 2010 as a trusted
advisor on leadership effectiveness, talent management and
Shannon has invested more than 30 years in helping leaders
and organizations drive results. Prior to joining Red
Ventures, Shannon served as Vice President and Head of Human
Resources & Corporate Relations for Wachovia
Corporation, the nation’s fourth largest financial
institution in 2008 with $764 billion in assets and 120,000
employees globally. She was named one of the “25 Most
Powerful Women in Banking” by US Banker.
Shannon graduated cum laude from Davidson College with a
Bachelor of Arts in Psychology.
Tariq Syed joined Red Ventures in 2017 and is charged with
leading Red Ventures’ growing business in Europe.
Originally from London, Tariq has held numerous executive
roles in the media and telecoms industries including at the
Antenna Group and NBC Universal. He started his career in
mergers and acquisitions at British Telecom and then with
Bear Stearns TMT Investment banking team. He holds a BSc in
Mathematics and Management Studies from Kings College London
and an MBA from IESE Business School. Tariq lives in London
with his wife Sara.
Jason oversees several digital businesses in the home
services industry. Jason joined Red Ventures in 2009,
bringing a wealth of marketing and management experience. At
Red Ventures, he has held many roles including growing our
Telecom vertical from start-up to one of our largest
Prior to joining RV, Jason held a number of senior level
marketing positions with The Procter & Gamble Company
and Newell Rubbermaid. Before he entered the corporate
world, he spent three years playing professional golf on
several national tours.
Jason received his bachelor’s degree from Davidson College
and his MBA from Duke University’s Fuqua School of Business.
Outside of Red Ventures he is on the Board of Directors for
The Ronald McDonald House of Charlotte, a senior advisor at
Davidson College’s Entrepreneurship Initiative, and an
annual Little League coach to his four children.
Hallie joined Red Ventures as a marketing coordinator in
2009 and has catapulted to senior leadership after rising
through the ranks on the marketing and business side. In
2014, she stepped into the role of CMO for our largest Telco
business before becoming Head of Human Capital. In her
current role, Hallie leads company-wide talent management
and development initiatives and has been a key driver of Red
Ventures’ exponential growth and international expansion.
In 2016, Cornetta was the recipient of the Charlotte
Business Journal's "Woman in Business" Award, Charlotte
Agenda's "30 Under 30" Award, and Elon University’s "Top 10
under 10" which recognizes alumni with significant
accomplishments in their organizations and communities in
the first decade after graduation.
Hallie graduated from Elon University with a degree in
Corporate Communications, Business and Leadership Studies.
John Sutton joined Red Ventures in 2009 and has overseen
some of our most cutting-edge proprietary technologies and
digital marketing strategies. In 2018, he played a key role
in launching and growing RV's European presence, while also
continuing to guide our global digital strategies. Before
that, John led the development of our internal accelerator
(out of which our healthcare vertical spun out) guided the
rapid expansion of our marketing and creative teams, and
launched the incubator that developed much of our
partner-facing marketing technologies as they exist today.
Before joining Red Ventures, John owned and operated his own
Internet marketing consulting firm, worked for a large
digital marketing agency in Chicago, and built and sold his
own direct-to-consumer business during his time in college.
John attended Indiana University's Kelley School of Business
in Bloomington, Indiana and majored in computer information
systems with a minor in psychology. John went on to pursue
his MBA at IUPUI: Indiana University - Purdue University
Indianapolis. In 2015, he was named a winner of Charlotte
Business Journal’s prestigious 40 under 40 award.
Melinda has led the Human Resources team at Red Ventures
since 2004. She is responsible for developing an effective
human resources infrastructure to successfully support Red
Ventures' business operations. Her responsibilities
encompass all facets of human resources, including employee
relations, compensation and benefits, payroll, compliance
and HR technologies.
Prior to Red Ventures, Melinda established and led the human
resources team at Synapse Technology (now Conclusive
Marketing). She also held various HR management roles at
Info Systems of NC and Sykes, Inc., where she was
responsible for launching the Charlotte customer interaction
center to support a strategic relationship with Microsoft.
A native of North Carolina, Melinda graduated from the
University of North Carolina at Chapel Hill.
George joined Red Ventures in 2010 and has launched and led
business units in several industries, including telecom,
home security and wireless. In his current role, he leads
several of our telecom partnerships.
Prior to RV, George was a nuclear-trained Naval Officer. He
served onboard a cruiser and an aircraft carrier, where he
led his divisions through lengthy deployments to the Persian
George has a BS in Economics from Duke University and an MBA
from Harvard Business School.
Steve Sibley joined Red Ventures in 2009 and has managed
some of the company’s largest and oldest businesses. In his
current role, he leads operations across our new and
emerging partners and industries.
Earlier in his career, Steve held leadership positions in
the Home Improvement Finance, Healthcare Finance and
Strategy Services divisions at Capital One Financial
Services in Boston, MA, and London, UK. He also held
research and consulting positions at StubHub (now owned by
eBay) and Corporate Decisions, Inc./Mercer Management
Steve received his undergraduate degree in mathematical
economics from Brown University and his MBA from Stanford
University’s Graduate School of Business.
Tim Kullick has been a senior leader at RV since 2008 and
has led everything from its financial services and insurance
lines of business to the company’s entire digital marketing
platform. He currently serves as Chief Operating Officer.
Prior to joining Red Ventures, Tim owned and operated a
chain of home improvement franchises specializing in
bathroom remodeling. While taking the business from startup
to four locations in five years, he also provided strategy
and operations consulting services to several retailers,
retail industry vendors and private equity firms with retail
Tim also has held leadership roles in strategic planning,
e-commerce and home services at The Home Depot, the world’s
largest home improvement retailer. He spent 6 years advising
senior leadership of Fortune 500 companies as a strategy
consultant with McKinsey & Company.
Carlos joined Red Ventures in 2015 and launched our
first-ever international expansion in Brazil, paving the way
for continued global growth.
Originally from Sao Paulo - Brazil, Carlos was previously a
Partner at McKinsey & Company, working mostly with
marketing and sales in consumer-facing and industrial
businesses. He holds a BA in Industrial Engineering from
University of Sao Paulo and a MBA from Harvard Business
Courtney joined Red Ventures in 2009 and spent time on the
business and operations side before moving into marketing,
where she was a key driver of the company’s overall digital
strategy. She has held a number of leadership roles within
Red Ventures, including Chief Marketing Officer of our home
services vertical and our credit cards vertical. In her
current role, she oversees several digital businesses in the
credit cards industry.
Before Red Ventures, Courtney gained experience in the
banking world as a Finance Enterprise Associate. She has a
Bachelor’s degree in Business from Wake Forest University.
Jeff joined Red Ventures in 2015 as Executive Vice President
and is currently the President of RV Health, focused on the
pharma, payers and providers space.
Previously, Jeff was Chief Marketing Officer at Sprint where
he led advertising, media, brand, promotions, customer
acquisition & retention, sponsorships, digital &
mobile marketing, product management and sprint.com.
Jeff holds an MBA from the Kenan-Flagler Business School at
the University of North Carolina, and a Bachelor’s Degree in
Business from Wake Forest University.
John Thomas joined Red Ventures in 2015 to launch Red
Ventures’ data science team and has overseen a dramatic,
machine-learning powered transformation of the Red Ventures
digital marketing funnel.
Prior to joining Red Ventures, John launched and led data
science teams for several Boston-area startups in industries
like social media analytics, online advertising, and telecom
John earned his BS in Mathematics and Computer Science from
Gettysburg College and his Masters and PhD in Computer
Science at Dartmouth College. Outside of Red Ventures,
he serves as the Data Science Committee Chair of the
Analytics & Big Data Society in Charlotte and is a
member of the advisory board of the Wake Forest Masters of
Business Analytics program.
Sarah joined Red Ventures in 2012 and spent time on both the
marketing and operations side of the business before moving
into leadership roles as General Manager, Executive Vice
President, and now President. She’s led a number of
businesses at Red Ventures, including several of our largest
and most mature partnerships.
Prior to joining Red Ventures, Sarah led marketing teams
responsible for customer acquisition, ecommerce strategy,
and digital marketing for both E*TRADE Financial and Rosetta
Sarah holds an MBA from the McDonough School of Business at
Georgetown University and a Bachelor’s Degree in Business
from James Madison University.
Scott joined Red Ventures in 2006 and helped launch some of
our earliest print, e-mail, display, and digital channels.
In 2010 he moved into a General Manager role serving
partners in the Small Business, Financial Services, and
Telecom industries. Today, Scott leads key partnerships and
growth initiatives in our Financial Services vertical.
Prior to joining Red Ventures, Scott worked in healthcare
and earned his Bachelor’s degree in Economics from DePauw
Andre Mintz joined Red Ventures in 2017 to shape all aspects
of our information security strategy and to mitigate data
security-related risks. He plays a key role in protecting
our partners and ensuring we’ve got a sophisticated
framework that’s safe and ready to scale.
Prior to joining Red Ventures, he was CISO and Head of
Security and Engineering Operations at Nuance
Communications, a leading provider of speech recognition
solutions to the telecom, healthcare, and financial services
industries. He has also held positions with Leviathan
Security as Chief Strategist and SVP of Security Risk
Management, and with Microsoft where he was a member of its
World-Wide Chief Security Officer’s Council.
Heather Cheney joined Red Ventures in 2004 as a marketing
analyst and helped launch and grow many of RV's early
partnerships. In 2013, she moved into the CMO role for RV
Power and later moved into a General Manager role for one of
our Telco businesses. Currently, Heather leads talent
Prior to joining Red Ventures, Heather held marketing
positions at a high-end consumer electronics company, as
well as an international marketing agency. She received her
bachelor’s in Marketing from Bentley University near Boston,
James LaPlaine joined Red Ventures in 2018 as the company’s
Chief Technology Officer.
Prior to joining Red Ventures James was SVP and CIO at AOL,
where he was responsible for the company’s overall IT
infrastructure, oversaw all consumer-facing applications and
advertising services, led the development teams for AOL's
consumer identity system & data warehouse/analytics
capabilities, and initiated AOL's multi-year initiative to
build API-enabled services and refactor applications for
public cloud deployment.
Prior to AOL, his previous roles included consulting and
service delivery for Perfect Sense Digital, where he filled
in as interim CTO at SnagFilms, consulted at Scripps Network
Interactive, and led a team of developers replacing Internet
Broadcasting’s content management system. At Strategic
Technologies, James worked with Fortune 500 companies in the
Research Triangle, NC area on operational best practices and
He is currently a board member for the Technology Business
Management Council, and has served on technical advisory
boards for Intel Corporation, Amazon Web Services, and
Hewlett Packard Enterprise. He is actively involved in youth
activities promoting the importance of STEM education and a
champion for advancing women and minorities in technology
and leadership roles. James is an upstate New York native
and holds a computer science degree from State University of
New York at Oswego.
Carmen joined Red Ventures in 2009 and spent her first few
years growing into larger operational roles on some of our
largest and most complex home services businesses. In 2014,
she helped lead the launch of our first partner in the
Financial Services space, growing it into one of Red
Ventures’ core, strategic partners.
Before joining Red Ventures, Carmen gained experience in the
banking world as a Finance Enterprise Associate. She has a
Bachelor’s degree in Accounting from Elon.
Brian Kelly is the founder and CEO of The Points Guy (TPG),
the preeminent voice when it comes to loyalty programs,
credit cards and travel. Kelly launched TPG in 2010 during
his time as a Wall Street road warrior, where he developed
his keen sense for maximizing travel experiences while
minimizing spending. Since then, Kelly has grown the company
into a powerhouse travel and lifestyle media platform, and
through a team of distinguished editors and freelancers that
span the globe, has expanded its editorial content to
include flight and hotel reviews, curated travel guides,
immersive video reviews, as well as global event
activation's. Voted Forbes #1 travel influencer in 2017,
Kelly is the industry leader, shaping the way consumers and
brands approach travel. Today, TPG has a dedicated fan base,
receiving 10 million unique monthly visitors and more than 3
million followers on social media.
An avid believer in using travel as a force for good, Kelly
is passionate advocate for causes around the globe, using
his platform to create change and supporting organizations
close to his heart. As a Committee Member for Rainbow
Railroad, he is intimately involved in the organization’s
cause to provide transportation for LGTBI individuals flee
persecution and seek asylum. He’s also an active Global
Ambassador for the PeaceJam organization, where he brings
Nobel Peace Prize winners to promote peace and support young
leaders in communities all over the world. Kelly is also a
Goalkeeper for the Bill and Melinda Gates Foundation,
committed to donating 5 million air miles for the
Goalkeepers’ Women’s Movement Accelerator, which helps women
activists to have their voices heard by decision-makers on
important issues. In addition, Kelly is a member of PTTOW, a
year-round community of innovative and creative leaders
across business, sports, arts, and culture.
Marc joined Red Ventures in 2018. He launched and leads
Ignite, the part of RV where we incubate new customer-facing
digital businesses and build world class search engine
optimization, content marketing and earned media
Prior to joining Red Ventures, Marc was a partner at
Accenture, leading its Distribution and Marketing consulting
practice in the southeast. In this role, he worked directly
with CMO’s to build digital marketing and sales programs.
Earlier in his Accenture career, Marc worked extensively in
Europe and Asia, including three years launching and leading
the firm’s Financial Services practice in Indonesia.
In his time in southeast Asia, Marc developed a passion for
building digital solutions to address financial inclusion
and started an innovation center in Jakarta with this
Marc graduated from the University of North Carolina at
Chapel Hill with a degree in Journalism and Mass
Murphy Clark is the Executive Vice President of Corporate
Strategy and M&A at Red Ventures, a portfolio of growing
digital businesses that span multiple industries and help
consumers seamlessly connect with the brands or services
they need. Murphy joined the Red Ventures management team in
November 2018, following 20+ years in investment banking and
Before joining RV, Murphy held several leadership positions
at Wells Fargo Securities’ investment bank and most recently
helped run the firm’s middle market financial sponsor
coverage and M&A / Equity Private Placements efforts. Prior
to joining Wells Fargo Securities in 2005, Murphy spent
nearly a decade in private equity focused on growth equity
and late stage venture capital investments with TL Ventures,
Kitty Hawk Capital, and GE Capital. He began his investment
banking career in Silicon Valley with Smith Barney's West
Coast Technology group.
Murphy earned a B.A. degree from Stanford University and an
M.B.A. from the Wharton School of Business at the University
of Pennsylvania. Following graduate school, Murphy was
selected as a Kauffman Fellow.
Brad Slutsky joined Red Ventures in 2019 as the Company’s
General Counsel. Brad assists the company with M&A, customer
and supplier agreements, regulatory compliance, and
corporate governance, and manages our legal department and
legal affairs across the U.S., Europe, and Latin America.
Prior to joining Red Ventures, Brad was the General Counsel
of FleetCor Technologies, Inc. (NYSE: FLT) – an S&P 500
global provider of payment products and services. Before
FleetCor, Brad was the Chief Counsel for three divisions of
Qualcomm (NASDAQ: QCOM) as well as the General Counsel of
Qualcomm’s mobile payments business. Before Qualcomm, Brad
was a partner at King & Spalding – an Am Law and Global top
30 law firm – where he practiced for 18 years. Prior to
entering the private practice of law, Brad was a law clerk
for Judge Orinda D. Evans in the United States District
Court for the Northern District of Georgia.
Brad received his J.D. from the University of Virginia
School of Law and graduated Magna Cum Laude from Brown
University with a B.A. in Business Economics.
When he is not practicing law, Brad enjoys running and
computer programming, and aspires to run the Boston Marathon
as well as to contribute to Red Ventures’ machine learning
Jeff joined Red Ventures in 2008 as Controller and has since
led our Finance, Accounting and Integration teams through
multiple acquisitions, equity raises, debt refinancing and
an ERP implementation.
Previously, Jeff worked in the sports and entertainment
industry as VP of Finance for the Charlotte Hornets,
Controller for the San Antonio Spurs, and other roles with
Turner Broadcasting and the Florida Marlins.
He earned his BSBA from the University of North Carolina at
Chapel Hill and MBA from the University of Georgia. Jeff
currently serves on the Board of Directors and Finance
Committee for Make-A-Wish Central and Western North
1101 Red Ventures Drive
Fort Mill, SC 29707